Creative Pioneers Manchester is the IPAs gold standard, industry-led creative and digital apprenticeship scheme for the digital and creative sector in Manchester.
Creative Pioneers was created to find the next generation of advertising, creative and digital media talent. The brainchild of Janet Hull OBE at the trade association, the Institute of Practitioners in Advertising (IPA). Creative Pioneers is open to school leavers and college graduates with qualifications not exceeding A level. We are looking for the most talented, passionate and enthusiastic young talent in Greater Manchester.
You don’t have to be a creative to work in the creative industries. We have a range of roles available across Manchester that require different ways of thinking.
Plan – Linear brain. Are you analytical? Do you like looking at numbers? If so, you might be suited to a job role in Research | Data Analytics | Insight | Media Planning | Media Buying | Strategy
Create – Lateral brain. Are you inventive? Do you like graphics and digital design? If so, you might be suited to a job role in Web Design Content | Social Media | Coding | Graphic Design | Studio
Do – Diagonal brain. Are you practical? Can you make things happen? If so, you might be suited to a job role in Client Service | Project Management | Production | Account Management | New Business | Marketing
Creative Pioneers Manchester provides Level 3 and Level 4 apprenticeships for 12 months with scheduled training delivered throughout the year, training is delivered in the classroom by The White Room’s industry professionals.
“Becoming a Creative Pioneers apprentice has given me the opportunity to work in a sector that is difficult to enter and always changing.” Richard Bolton, Apprentice Marketing Exec, The White Room.
“I have loved being an apprentice so far as it has given me opportunities within the industry I would have struggled to get even if I completed university. Creative Pioneers has provided the perfect environment for me to grow my knowledge both in work and whilst studying.” Ben Lester, Display Apprentice, MEC Manchester.
The 12-month programme has been created by The White Room and was developed in collaboration with leading industry employers, and is delivered in partnership with an established learning institution. The outline below shows the courses available and the units taught.
Digital Marketing Route L3 Overview (12 Months)
This Creative Pioneers Level 3 Digital Marketing Apprenticeship looks at a range of creative and digital media skills, with a focus on professional content creation, enhancement, and measurable marketing – as well as how to create a digital enterprise, find and build a target audience, manage campaigns and understand delivery across multiple platforms.
- Principles of Digital Media within Business
- Account Planning and Management
- Keywords Optimisation and SEO
- Use digital and social media in marketing campaigns
- Creating and optimising content for the Web
- Digital Marketing Campaigns
- Create, Capture & Edit
- Website Creation
- Creating and Managing Digital Content
- Video software
- Imaging Software
Invite Creative Pioneers to your School or College: http://creativepioneersmanchester.co.uk/schools/